Our entertainment category is for those interested so see what they can with their DNA beyond the traditional "ancestry" or "health". From comparing yourself to elite athletes, to turning your DNA int... more ››

The Helix DNA Discovery Kit gives you everything you need to take the very first step. From ancestry to health and wellness, discovering your DNA is journey of a lifetime... more ››

For those concerned about their health and overall well being, our health category offers a range of products to help people better understand their body and it's predispositions to certain health iss... more ››

Discover NOW hard-to-find, curated wine recommendations uniquely tailored to your taste preferences and scientifically selected based on your DNA... more ››

Our popular wellness category is all about weightless, fitness and overall wellbeing.... more ››

From Europe, to Asia, to Africa, and beyond, you will discover the fascinating threads that make up your unique ancestry... more ››

Your metabolism has been crafted by your ancestors' dietary choices over the past 10,000 years. We'll tell why you have the traits—from lactose tolerance to fat synthesis to alcohol tolerance—you have... more ››

Unlock how your DNA, environment, and behaviors affect the way you sleep, and start getting better rest.... more ››

Discover which of your unique traits may have been inherited from our Neanderthal ancestors—like muscle growth, skin color, and cognitive ability—and why they matter today. ... more ››

Ancestry is one of our most popular categories on the Helix marketplace with consumers, with top seller products like National Geographic's Geno 2.0 leading the charge!... more ››